INTERMARKETS JORDAN DESIGNED THE LOGO FOR RSICA
LARA BATAINEH (Country Manager, Intermarkets): "Given its amazing facilities and inspired students, RSICA deserved a logo that captured powerful energy and youthful enthusiasm. What I love about the logo is that different people see different things: waves, a flower, fish, a film reel. It's up to your imagination. This in itself is beautifully symbolic of the process of filmmaking."
RUPERT ENGLAND (Former Creative Director, Intermarkets): "Our intention was for the logo to look more like a badge or an emblem, befitting a great institution for higher education. The radial design, reminiscent of a camera shutter, consists of red waves, symbolic of the Institute's location on the Red Sea in Aqaba."